Google +1 (Plus One)

\"GoogleIf you have not heard of it already, Google has launched a new direct competitor to Facebook Like button. It\’s called +1 (plus one).

I enabled it on my blog immediately after Google released +1 publicly. I want to know if my blog would get more visitors if this button is on my blog since Google is using social signals like recommendations, likes, and tweets. It only requires user to setup their Google account and privacy settings before using +1 button.

Here\’s a short pitch of what Google +1 is for:

+1 is as simple on the rest of the web as it is on Google search. With a single click you can recommend that raincoat, news article or favorite sci-fi movie to friends, contacts and the rest of the world. The next time your connections search, they could see your +1’s directly in their search results, helping them find your recommendations when they’re most useful.

Twitter is used as a metric in link popularity. I\’m not sure about Facebook Like but as Google +1 gets bigger share on link recommendations, the more important sharing on Twitter, Liking on Facebook and +1-ing on Google will be. Just look at how my blog entries appear from Google search:

\"Google

In my opinion, it is somewhat too late for Google to enter the social media game because Facebook had left Google in the dust already on this space. Remember how Buzz failed? I still hate how invasive it is on my inbox. It\’s still on my Gmail inbox and Reader but I totally ignore it.

One thing I like about Google +1 is there is an opt-out for +1 personalization.

You can choose whether Google may use your +1\’s and other profile information to personalize your content and ads on non-Google websites. Enabling +1 on non-Google sites does not share your information or your friends\’ information with the site you\’re viewing.

On the second thought, if people can +1 links anonymously then a group of spammers or +1 brigade can skew the numbers of +1\’s on targeted links. Maybe Google can still detect abnormal activities but this could be something that is yet to be seen.

To wrap it up I think I like Google +1 so far because it is far more compelling than Google Buzz. Watch the video below after the break.

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Twitter Follow Button Replaced My Twitter Badge

\"\"Twitter released a new one-click subscription button that any user can embedded easily on any website.

Before, anyone who wants to link their Twitter account on their website should link to their Twitter profile using gimmicky buttons called Twitter Badges. But users still need to click \”follow\” on your Twitter profile to follow. Today, I replaced my Twitter badge with Follow Button, because it makes following as simple as clicking the Follow Button.

Follow button has the same look and feel of Twitter tweet button so it looks very consistent with the Twitter brand. You can get the follow button here.

One little complain though… I wish Twitter makes it more customizable. For instance some people like the orientation to be vertical or horizontal and size to be small, medium or large. Personally I want a bigger follow button to use better call to action.

Overall, I think this is a very good move from Twitter. And yes, you know what to do. Click the Follow Button.

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Online Presence As Resume

I could not agree more with Dan Schawbel\’s opinion on his article on Forbes blogs. Nowadays, traditional resumes are slowly being replaced by your online presence. Here are the summary of the article on why online presence could replace your resume in the future:

  1. Social networking use is skyrocketing while email is plummeting
  2. You can’t find jobs traditionally anymore
  3. People are managing their careers as entrepreneurs
  4. The traditional resume is now virtual and easy to build
  5. Job seeker passion has become the deciding factor in employment

\"\"One could easily create online presence by owning a personal website or by managing your social networking account.

Managing your online presence can be daunting tasks because unlike your traditional resume, your next employer could easily observe your contribution online or cross-reference your resume on your public online activities.

Creating a personal website is definitely a must because it links all of your online activities to your personal brand. Branding is a very tricky business and one must be creative in order to stand out from the crowd. You can look at these cool digital resumes for inspiration and if you are writing your resume from scratch, avoid overused buzzwords whenever possible. Most of the times, your contributions and public activities online will speak for itself. For example, having answered many questions in Stackoverflow.com and Quora speaks more volume than putting \”problem solver\” on your resume.

A good choice of domain will help you position better on search engine ranking. If you have a common name, it is wise to get your domain name as early as you can. A dotcom domain is still the number one choice. If you have time to create your digital resume from scratch, there are many online tools that helps your create your digital resume, like CeeVee, which can be used for print or web.

Most of the time, job sites force you to create resumes based on their format. This give the employers better facility for comparing candidates. Websites like LinkedIn make use of recommendations, much like a testimonial to make your profile credible. StackOverflow even lets you create a resume from forum activities. Facebook now lets you create a page separate from your personal account which makes it easier to brand your name or website, and easily connect with potential employers or partners.

If you are considering a career change lately, your next employer could easily look you up online. With so many social networking websites and digital resume services, there are plenty of resources that you can use to your advantage.

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Facebook Japan Unique Feature: Blood Type

This is probably old news but I just learned about it today. Facebook users in Japan can include blood type on their profiles? You can\’t do that in Facebook anywhere else.

The blood type myth in Japanese culture is very much like zodiac signs. Even if there is no scientific basis, it is popular in Japan. It is the reason why you can find blood type information in magazines, manga, anime, books, websites and almost everything in Japan.

I don\’t know why Facebook is not rolling this unique feature out to other countries. Don\’t you think it will be useful for finding blood donors?

Below is an infographic about Japanese bloodtyping:

\"JapaneseSource: Phlebotomist

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Why Twitter Skipped Philippines in Local Trends

\"TwitterWhen Twitter added new countries and cities to local trends, I was disappointed that Manila or Philippines did not make it to the list yet. There is a reason for this and there are several factors that might have been considered.

In my opinion, these two factors would easily be traffic and conversion.

Traffic. In most reports that I\’ve read, Philippines is ranking below Indonesia and even bigger countries like China and India. If Twitter would like to add local trends based on the sheer volume of tweets alone, Twitter should have prioritized these countries first. Makes sense, right? But Twitter is not interested to the volume of tweets alone which leads me to the second factor…

Conversion. The thing is, Philippines might have more traffic compared to Singapore but remember that Twitter had found a new business plan. The conversion rates for promoted tweets and promoted trends might be lower in the Philippines compared to Singapore. Twitter must be testing the Asian market and how well it converts so they ended up choosing Indonesia and Singapore first.

There could be more factors but these two are my pick. I just hope that for the next roll out of Twitter local trends, we\’ll see more countries and cities.

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Facebook Messages, Your Social Inbox

\"FacebookAfter a few days of media fasting, I sifted through all the articles that I can read about Facebook Messaging or Facebook Mail. Earlier this week, most of them were speculating that Facebook is lunching a free email service. Apparently, that\’s not a case because Mark Zuckerberg said it\’s not email.

Dubbed as the next generation messaging, the goal of Facebook Messages is to make messaging seamless, informal, immediate, personal, simple, minimal and short. It is not a \”Gmail killer\” explained Mark Zuckerberg because it is about messaging and not email. To mark the difference, Facebook created their own version of inbox and called it social inbox. Messages will be delivered in here regardless of the medium.

To understand more about social inbox, Facebook released a video explaining the inspiration in making this next generation messaging. Watch it below.

In the light of the subject, Facebook privacy settings will play a big part in controlling what messages reach your social inbox and which will be blocked. I like the concept of having your own personal do-not-email list.

Just like a new product, it is already criticized for a number of reasons. For instance if you are enjoying Gmail, you are not likely to use Facebook messages soon. Facebook messages also wants to throw everything in your social inbox but some people wants to separate different channels of communications. And last but not the least, Facebook privacy issues are still hot and cold. No one knows how secure it will be. In emails you can at least sign them with certificates. In Facebook there is no option to use HTTPS permanently and it even failed in security tests on HTTP session hijacking.

It is interesting how this will impact the use of email in the long run. Right now the feature is still not rolled out in my account. I\’ll make a review as soon as I get it.

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Facebook and Twitter Firesheep Vulnerability Explained

Maybe you are wondering what is all about Firesheep and the buzz around it. With the help of our friends from Digital Society, vulnerabilities in Facebook, Twitter, Hotmail, Flickr, and other popular websites are explained.

In a nutshell both Facebook and Twitter fail in the basic tests conducted.

Instead of trying to rephrase the explanation of the technical terms, I\’ll just quote the whole thing below:

There are four basic ways to get hacked (studied here)

If a site doesn’t have SSL browsing support, anyone can see what you’re browsing at any time, but only what you’re browsing currently.

In a partial sidejacking, an attacker gets a hold of a users authentication cookies and gains partial access to their account. An authentication cookie is a small file that sites on your computer, allowing you to revisit a website without re-logging in every time. It tells Facebook: “hey, I’m still the same computer; let me in.” In a partial sidejacking, some of your information is visible to the attacker, but he/she can’t entirely breach your account.

In a full sidejacking, the attacker gets full control over your account, but can’t get your username or password. Usually he/she can do everything except change the password because most sites request that you re-type the old password first. Full sidejacking is scary. In Hotmail, for example, an attacker would be able to read all of your emails.

Finally, in a full hijacking, the attacker gains control over everything in your account and can change anything, including your password. Sites that do not have SSL authentication leave you vulnerable to a full hijacking.

Both Facebook and Twitter can be hacked using all of the techniques above.

For the complete listing, read the article here.

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